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Ever wonder what it's like to be Tony Stark? Download the one-of-a-kind, interactive experience app hosted by JARVIS to your iPad, iPhone or iPod and find out. Just like the real JARVIS, you will be able to interact with him using your own voice. Create customized alarms to wake you in the morning, download ringtones, check the weather, post to Facebook and more! Sync the app to your Blu-ray™ player to unlock hidden files and suits embedded throughout the disc, and experience the first-ever voice controlled Blu-ray!